Videos uploaded by user “Social Media Minute with Jan Rezab”
Instagram's Most Creative Marketing Campaigns of 2015: Social Media Minute
BMW, Ikea and more. These were the most creative marketing campaigns on Instagram. Subscribe: https://goo.gl/B2DEr0
Has Social Listening Become Obsolete? Social Media Minute
Jan Rezab discusses the latest changes in social listening options across Facebook, Twitter, and Instagram and explains how marketers can effectively aggregate and analyze listening data now.
Top Social Video Marketing Tips For 2017 - Social Media Minute
Jan Rezab provides practical tips for posting and monitoring videos on social media to help empower your video content strategy in 2017. Subscribe: https://goo.gl/B2DEr0
The Future of Social is In Chatbots: Social Media Minute
AI chatbots is social media's biggest upcoming. Consumers and brands need to get ready for the future. It's here already. Facebook is rumored to launch a major social chat bot for Facebook Messenger and possibly WhatsApp at F8 in April 2016. Subscribe: https://goo.gl/B2DEr0
How to Handle a Social Media Crisis? Social Media Minute
Jan Rezab explains how marketers can best deal with any crisis that comes their way on social media.
How To Measure Your Metrics Across Platforms - Social Media Minute
Jan Rezab explains why comparing the same metrics across different platforms can be misleading and offers advice on how to do cross-platform measurement properly.
Social Media Minute: Facebook Organic Reach | Brands vs Media
Jan Rezab explains why Media companies still thrive on Facebook's organic reach, while Brands struggle and are forced to adopt a more costly paid strategy. Social media and organic social media is a key thing to social marketers. Data behind organic reach and data behind paid social media reach is available in the video. Subscribe here: https://goo.gl/B2DEr0
Social Media Minute: Secret Metrics (KPIs) That Brands Should Measure
It's a challenge to find the metrics that matter to your social media presence. Jan Rezab spells out the underlying metrics behind your major KPIs. Subscribe here ► https://goo.gl/B2DEr0
How to Run an Influencer Campaign Right - Social Media Minute
Jan Rezab explains why companies should tap into the potential of influencer marketing and illustrates his point with an example of a particularly successful influencer campaign.
How Companies Are Using Bots - Social Media Minute
Jan Rezab discusses the most common use cases for bots across companies, and explains how bots' capabilities could be expanded in 2018.
Top Social Media Marketing Tips For 2017 - Social Media Minute
Jan Rezab offers practical social media marketing tips to help improve your 2017 social strategy.
Marketers, Here's the Message to Deliver to Your CEOs - Social Media Minute
Jan Rezab explains why CEOs shouldn't ignore the marketing potential of social media and offers tips on how to incorporate social into companies' digital strategy.
Social Media KPIs That Actually Matter Today - Social Media Minute
Marketing has changed drastically over the years. In the last five years alone the metrics a marketer has to keep up with have exploded. ⬇️ Are you keeping up? Jan talks essentials and how to stay on top in the age of digital marketing, influencers, and more. You can explore even more on content intelligence and the challenges facing the modern digital marketer here: https://goo.gl/1C5gik
Social Media Minute: Engagement Measurement Tips & The correlation with Reach/Fans
Jan Rezab advises marketers on the optimal way to measure the performance of your social media content, by making the best use of the engagement metric. Subscribe here: https://goo.gl/B2DEr0
Social Media Minute: Asian Social Networks (Weibo, WeChat and more)
Same data, different platforms. In Asia, your marketing strategy needs to change and adapt to other kinds of social media networks. Jan Rezab introduces you to the main social networks in Asia. Subscribe here ► https://goo.gl/B2DEr0
Instagram Story Ads: One Secret No One Knows - Social Media Minute
Instagram Story ads are the newest thing in social media advertising, but are they worth it? Jan thinks so, and he’s here to tell you why you should be getting in on this advertising opportunity before it’s too late. Need some Instagram Stories ideas to help you get started? We’ve got you covered: https://goo.gl/X53NRu
Facebook And Instagram Are Now Social Ecosystems - Social Media Minute
Jan Rezab discusses the recent change in labelling Facebook and Instagram social ecosystems rather than social media platforms. Subscribe: https://goo.gl/B2DEr0
Marketers, Start Tagging Your Content! Social Media Minute
Jan Rezab explains how content tagging can help marketers better understand and report on their social media performance.
What's the Correlation Between Reach, Engagement, and Social Media ROI? Social Media Minute
Jan Rezab explains how to effectively measure reach and engagement and discusses their correlation with your social media ROI.
Social Media is the Toughest Job in Marketing - Social Media Minute
Jan Rezab explains why social media marketing is a challenging field and discusses the difficulties social media marketers have to overcome to do their job well.
The Video Challenge on Social Media - Social Media Minute
Jan Rezab discusses the increasing popularity of the video format on social media, and advises marketers on how to include videos in their content strategy.
Why Marketers Should Focus On Instagram Advertising - Social Media Minute
Jan Rezab discusses the latest data on reach and engagement on Facebook and Instagram and explains why marketers should leverage the latter for advertising.
How Brands Are Tapping Into Social Media Influencers - Social Media Minute
Jan Rezab discusses latest data on how brands are leveraging micro, macro, and celebrity influencers on social media.
Social Media Minute: REACH & How it's used right/wrong
There are many forms of social media reach: real, potential, estimated and theoretical. Jan Rezab explains which ones are worth measuring and reporting on. Subscribe ► https://goo.gl/B2DEr0
How to Make Your Video Go Viral? Social Media Minute
Here's what Jan thinks you should do if you want to make a viral video today.
Are You Killing Your Paid/Organic Reach by Over-Publishing? Social Media Minute
Over publishing leads to less organic reach and more expensive paid! Jan Rezab explains post frequency for all brands. Subscribe: https://goo.gl/B2DEr0
Social Media Minute: Facebook Video Data – Brand Awareness & Purchase Intent
Jan Rezab digs up an interesting Facebook video analysis that reveals the impact that video length has had in consumers' brand awareness and purchase intent. Subscribe here ► https://goo.gl/B2DEr0
LEGO’s Social Media Strategy – Jan Rezab Interviews Lars Silberbauer
Jan Rezab talks with Lars Silberbauer about the social media strategy of the most lovable brand in the world, LEGO. Subscribe here ► https://goo.gl/B2DEr0
How to Find the Right Influencers for Your Brand - Social Media Minute
How much time do you spend looking for influencers? And once you find them, do you really know they're the right fit? Start off on the right foot, here’s how! Find your influencer: https://www.socialbakers.com/feature/influencer-marketing
Today's Social Media Managers Are Tomorrow's CMOs - Social Media Minute
Jan Rezab explains why today's social media managers can become knowledgeable CMOs in the future.
Social Media Minute: Promoted Post Detection | Competitive Paid Analysis
To build a social media strategy that has an impact in core business goals, companies need to go beyond monitoring their own performance – and keep an eye on the competition. If you can't identify what's paid and what's organic, how much do you think you know about your competitor? Jan Rezab explains how Promoted Post Detection can help you define your social marketing. Subscribe here: https://goo.gl/B2DEr0
How Are Facebook's News Feed Changes Impacting Your Brand? Social Media Minute
Jan Rezab explains how engagement has evolved since the Facebook algorithm update and shares how marketers can measure the impact on their business.
How Facebook Is Redefining the Online Publishing Space - Social Media Minute
Jan Rezab discusses Facebook's growing publishing capabilities and explains how they can be used by media.
Halloween Campaigns: Who Did It Best?
Jan Rezab reviews the best Halloween campaigns on social media and explains what marketers can learn from the top-performing Halloween content.
Social Media Minute: Discovering the (Real) Best Time To Post - Part 1
Jan Rezab explains how can you identify what is the best time to post for your Page - it's all about News Feed optimization now! Subscribe here ► https://goo.gl/B2DEr0
Marketers, Focus On Data, Not On Platforms' Recommendations Only! Social Media Minute
Jan Rezab explains why it's crucial for marketers to comply with social media platforms' recommendations only when they are supported with data.
Social Media Minute: Content Networks vs Connection Networks
The power in social networks has been shifting in the past years, and they can now be grouped into two different categories. Jan Rezab explains why it's necessary to understand the platform you're using in order to better your performance. Subscribe here ► https://goo.gl/B2DEr0
Micro vs. Macro Influencers: Who Should You Work With? - Social Media Minute
Have you ever wondered who's more engaging - micro or macro influencers? Jan Rezab gives the answer based on the latest data from Socialbakers. Try our AI-driven influencer marketing platform: https://www.socialbakers.com/feature/influencer-marketing
How Much More Engaging Is Instagram Compared to Facebook? Social Media Minute
Jan Rezab discusses the difference in engagement volume between Facebook and Instagram, and advises marketers on how to adjust their strategies to both of these platforms.
The Importance of Negative Feedback on Facebook - Social Media Minute
Bad content that gets negative feedback from your audience will influence your reach in the future. Solution? Use data and don't let negative feedback pass unnoticed! Subscribe: https://goo.gl/B2DEr0
How to Make Your Facebook Ads More Cost-Effective? Social Media Minute
Jan Rezab discusses the impact of posting relevant content at the optimal frequency on the efficiency of Facebook advertising. Subscribe: https://goo.gl/B2DEr0
Marketers, Don't Get Confused by Instagram's High Engagement! - Social Media Minute
Jan Rezab explains why it's dangerous for marketers to over-rely on Instagram's high engagement and outlines the right way to measure the success of Instagram and Facebook campaigns.
World’s Only Predictive Social Analytics Solution: Social Media Minute
Jan introduces Socialbakers' new product solution, Performance Optimization! You can sample test one part of the solution, for free, right here: http://goo.gl/XluOBv
Interview With Gleam's CEO, Dom Smales - Social Media Minute
Jan and Dom, CEO of Gleam talk about social media and the power of content creators. Subscribe: https://goo.gl/B2DEr0
How Frequently Should Brands Post On Social Media? Social Media Minute
Jan Rezab discusses the changing trends in posting frequency across brands on social media and explains how to ensure you're publishing an optimal number of posts a week.
Social Media Minute: How Facebook's News Feed Works (Data Insights)
Only 3% of desktop News Feed posts are promoted. Jan Rezab goes through exclusive Facebook data insights. Subscribe here ► https://goo.gl/B2DEr0
How Are Advertising Trends Changing on Facebook and Instagram? Social Media Minute
Jan Rezab discusses the major shift in advertising on Facebook and Instagram, and advises marketers on how to best approach marketing on the platforms.
IGTV: What It Means for Marketers and Influencers - Social Media Minute
Long-form video for Instagram is here in the form of IGTV. Should you be updating your video content strategy to catch this wave? Find out. Need content creators? Start looking today! https://www.socialbakers.com/feature/influencer-marketing
Use Call-to-Actions! Most Used CTAs on Facebook: Social Media Minute
What are the most used CTAs by brands and media companies? 22% of brands are still not using call-to-actions at the end of their native Facebook videos. Wait, what?! Subscribe: https://goo.gl/B2DEr0
Stories Vs Newsfeed - Which Format Will Dominate Social Media? Social Media Minute
Jan Rezab discusses the increasing popularity of Stories and debates whether the format could become more popular than Newsfeed in the future.

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